It all started over this salute-slash-tribute by West Brom striker Nicolas Anelka...
At West Ham on Boxing Day, he made a 'quenelle' gesture which some French politicians have associated with anti-Semitism...
Anelka claimed it was a tribute to a stand-up comedian friend of his, Dieudonne...
Now the sponsor on the front of the West Brom kit, Zoopla, may pull out of their sponsorship if Anelka plays Monday. The company is owned by Alex Westerman, who is Jewish. A Marketing Week article by Sebastian Joseph says the company will pull out "with immediate effect" if Anelka is still around.
From Joseph:
It is likely Anelka will face the Merseyside side club next week, however, with one source close to the matter claiming the club is not prepared to let sponsors dictate its team selection. West Brom are believed to have already made early inquires into securing a temporary sponsor for the remainder of the season should Zoopla act on its threat. The property firm’s two-year deal with the club ends this season and the club is “confident’ of being able to find a new long-term backer given the League’s growing popularity, according to the source.
The Football Association is still looking into the move by Anelka...
No comments:
Post a Comment